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Dear Readers,

I would like to announce two milestones.  First, I am transitioning now into a consulting and advisory relationship with Digital Chocolate.  For its next stage of growth, Digital Chocolate is narrowing its focus and it made sense to get more streamlined.

Second, on Monday, May 28, 2012 it will be the 30th anniversary of the day that I formally incorporated and founded Electronic Arts.  I’ve enjoyed a fascinating career.  I joined Apple back in 1978 when we only had about 25 office workers and had only sold the first 1,000 Apples (none of which yet had disc drives, printers, monitors or any software apps).  I helped grow Apple in four years to 4,000 employees and worked closely with Steve Jobs and others to define the PC even as we know it today.  Then 12 years at EA, 12 at 3DO and now another 8 at Digital Chocolate.

I’ve always had a mission and purpose in my career and I’ve always cared about helping game developers to prosper so that they can make better games for the public.  And I’ve worked towards making everyone in the world a gamer – a vision that is indeed on its way to reality.  I’ve had the highs and lows and mixed results, but the journey has been extraordinary.

I will remain involved in digital media and games and be available for opportunities including mentoring, consulting, teaching, speaking and writing.  I can be reached via or at

I would like to thank everyone that has made this blog possible.  Happy Gaming!


Trip Hawkins

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